Learn From Home Series Module 9: Introduction to Programmatic
Since the impact of COVID-19, now more than ever, organisations are beginning to recognise the importance of upskilling and reskilling employees to cope with the changing nature of work roles and processes. Specifically in the Analytics field, change is a constant and moving at lightning speed is a given. Understanding the value of data literacy skills is at the forefront of Sparkline's mission and we have created a Learn From Home Series( LFH), to support novices and individuals already in the industry alike - to develop new or existing data literacy skills.
A programme delivered by experienced analytics professionals, the Learn From Home Series is your complete intro guide to data and analytics concepts!
In this course, you can learn the fundamentals of programmatic advertising, from past to present. Not only will this session provide context of the ecosystem within the programmatic world but it will also highlight the role data plays in this space to drive efficiency and optimisation within the advertising world.
“My journey with Sparkline's Training Programme was pivotal as it has equipped me with the right skills to be an effective analyst. The opportunities it has provided me with has no doubt been a huge boost for my career.”
Brandon Wong, Revenue and Optimisation Analyst, MBS
Supported by the Digital Analytics Association and is the go to
training partner for brands such as